Boucheron

ABOUT BOUCHERON

For more than 140 years, Boucheron has been delighting and surprising its public with exquisite jewelry creations that embody current trends as well as a singular, distinctive style, one that emanates harmony, discernment and modernity. Boucheron enjoys a special bond with women and men of taste—people who share its devotion to beauty. 


In 1988, Boucheron created its first fragrance. Developed in full harmony with the world of jewelry, its perfumes reflect the same exacting standards and the same passion for beauty. Boucheron considers fragrance to be a natural outgrowth of its style—a unique form of adornment that is every bit as personal as jewelry and fits even more readily into everyday life. 


Each jewel-like fragrance is an olfactory gem. The perfumer's work is similar to the jeweler's, and both talents express the quintessence of the art of Boucheron. Indeed, the rare essences that go into the fragrances are treasures of nature, just like precious stones, and they are selected with the same care. 


As a jeweler-perfumer, Boucheron remains more faithful than ever to its history, the wealth of its heritage and the power of its imagination.