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At Smashbox, they live for lipstick and get excited about primers. (No, seriously, they do.) But most of all, they love sharing their makeup secrets with you. Why? Because Smashbox is the only beauty brand born out of a photo studio—L.A.'s legendary Smashbox Studios—and creating gorgeous looks is what Smashbox does!
Inspired by photography techniques, 14 shades transform into 28 when activated with water.