CHANEL reveals the next generation of lip gloss. with color so rich and shine so intense it could only be inspired by the iconic lipstick, Rouge Allure. Bold color combines with the smoothest, silkiest gel texture for luxurious wear and a deeply dramatic effect. Lips feel comfortable, never sticky or tacky, and look luminous, full and sensuous for hours. The double-sided, flocked applicator is beveled to deliver ultra-precise definition.