LIVELY is creating a new category of lingerie it calls "leisurée." Founded by and created for women with "wild hearts and boss brains," LIVELY specializes in bras and underwear for ladies who don't have time to wear an uncomfortable bra. The brand takes design inspiration from the worlds of lingerie, activewear and swimwear, merging high style with serious comfort. LIVELY bras are offered in a range of silhouettes, from T-shirt to strapless, bralettes to sports bras. Nordstrom is delighted to carry LIVELY and more amazing women's lingerie and underwear.