Victor Cruz on Leadership & Style
In 2012, Victor Cruz was known as “one of the most dangerous weapons in the NFL.” From catching the winning touchdown in the Super Bowl (and salsa dancing in the end zone) to playing in the Pro Bowl, he seemed unstoppable. Then a couple of serious injuries changed all that. After long months of rehab he was cleared to play again, but things were never the same.
For some people, that would have been the end of the story. For this 31-year-old dynamo, though, a noteworthy second act only makes sense. Cruz has turned his intense drive and infectious optimism toward an array of projects, including a charitable foundation promoting STEM education for kids, a podcast and a series of high-profile fashion partnerships. He’s also a popular guy on social media—he has more than a million followers on Instagram.
So when BOSS for Hugo Boss asked Cruz to model its fall collection, the collaboration was a natural fit. We caught up with him near his hometown of Paterson, New Jersey, to talk about leadership, inspiration and the one thing men need to know when stepping up their style.
It sounds like great friends and teammates are an important part of your success story.
“One of the challenges I’ve faced is negativity from people I thought were on my side. You have to keep positive people around you. They should want to be side by side with you on your journey because they see that what you’re doing is monumental. You want people who believe in you and who believe that you’re doing the right thing.”
You’ve had an illustrious career. What’s one of your proudest moments?
“Number one is my daughter, Kennedy, being born. She’s six years old now. Watching her grow before my eyes has been the best experience. And then, obviously, the Super Bowl—that was top notch.”
What’s your go-to look when you’re going to the office? “A light blazer with a polo and some cropped slacks. I like to show a little ankle. I might wear a hoodie with that blazer too to sport it up a bit. Then I’ll wear a nice dress sneaker with those slacks and that hoodie. I’m definitely a sneakers guy.”